Wednesday, May 18, 2011

Overhaul

This week one of my co-workers and I have been working on overhauling our entire promotional side of Chi Alpha. We're looking at changing our entire look and catch phrase, etc. We're changing shirts, posters, fliers, banners, everything.

We spent a few days last week and then some of yesterday and some of today talking through ideas and such. Today was the fun part where we got to be creative and get things ready to pitch to our director when he gets back. We made mock displays and fliers. We drew out t-shirt designs and printed ideas we had. My white board looks like a legit advertising campaign start point. I've enjoyed the creative process. It's been fun!



I think today we hit the point where we're ready to pitch. Things have come together really well. It looks good and I think it will be a great campaign. I'm excited!!

Until then......

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